December 7, 2021 Jackson, Mississippi – The Innovation Institute for Fan Experience (IIFX) announced today that Larry Olmsted, award-winning journalist and New York Times bestselling author of Fans: How Watching …
NY Times Bestselling Author Larry Olmsted to Keynote FANCENTRIC Conference Read More »
The Innovation Institute for Fan Experience (IIFX) has announced the addition of four industry leaders to join the Institute’s Distinguished Fellows. John Beattie, Brian Herbert, Matt Payne, and Eileen Williams will …
IIFX Announces Addition of Industry Leaders to Distinguished Fellows Read More »
A 14-year-old me enjoyed his post-school routine activity, get on my PC, log onto Twitch and watch the Counter-Strike: Global Offensive (CS:GO) tournament matchups. Ah, to be young and carefree! While …
My Misconceptions of the Already Powerful eSports Industry Read More »
We’ve seen fans throw bottles and garbage onto basketball courts, stopping play until the crowd settles down. Some fans hurl insults and taunts at teams and players to express their …
Los Angeles Lakers power player Lebron James’ left forearm and fist connecting sharply with the cheekbone and right eye of Detroit Pistons player Isaiah Stewart sparked a melee that lasted …
We are inundated with information about COVID-19. Every day brings a new study, recommendation, or contradiction of previous policy. One thing we know is that COVID-19 essentially wiped out the …
As I have entered my eighth decade of life, there are many great technological advances that I have seen born in my lifetime, including television, manned missions to the moon, …
Morning Consult uses weekly polls to track the sentiment of American consumers about various topics, including whether they are ready to return to sports and entertainment events. The trends show …
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