Fans may be wondering what the new normal will look like for the entertainment industry. Since the beginning of the COVID-19 Pandemic, the entertainment industry has been uncertain as to …
Disney is Reorganizing to Focus More on Streaming Read More »
As we inch closer to the inaugural Innovative Pathway to the Future of Sports and Entertainment International Virtual Conference and Expo, IIFX co-founder, Dr. Lou Marciani, joins IIFX Global Strategic …
Dr. Lou Marciani On The Upcoming IIFX Virtual Conference, and More Read More »
How do colleges and universities share revenues from the National Collegiate Athletic Association’s (NCAA) football and basketball tournaments? The Knight Commission on Intercollegiate Athletics, a good governance organization that promotes …
Knight Study shows NCAA revenue sharing favors Power-Five Football Schools Read More »
While the cancellation of mass gatherings at sports venues are often big news, the entertainment side of the industry has been hit hard by COVID-19, and producers and event planners …
“JURASSIC WORLD: DOMINION” DELAYS RELEASE TO 2020 Read More »
This post is published with permission from market research and consumer intelligence firm CivicScience. Fantasy football remains the undisputed king of all fantasy sports, being about five times as popular as …
CIVIC SCIENCE: Fantasy Football Players Are Fiercely Loyal To Their Favorite Brands Read More »
The Innovation Institute for Fan Experience is proud to present the first in our video interview series with safety and security experts in sports and entertainment around the world. IIFX …
This post is published with permission from market research and consumer intelligence firm CivicScience. When you walk into a major league stadium, you’re met with bright signage of the sponsored arena, …
CIVIC SCIENCE: How Is The Pandemic Changing Sports Marketing? Read More »
This post is published with permission from market research and consumer intelligence firm CivicScience. At first blush, it might seem as though the Big Ten college football conference’s decision to move …
CIVIC SCIENCE: Big Ten Football Revival Isn’t An Easy Touchdown, Even Among Fans Read More »
MEDIA RELEASE FOR IMMEDIATE RELEASE For images and logo for this release, visit this link: https://www.dropbox.com/sh/xofirn7b7pr8wy8/AADXBQekygRJogs9DQSJsd2wa?dl=0 September 8, 2020 Jackson, Mississippi – The Innovation Institute forFan Experience™ (IIFX) announced today …
This post is published with permission from market research and consumer intelligence firm CivicScience. Sports are back but they look, feel, and sound way different than before. No longer are …
CIVIC SCIENCE: Intent to Watch Sports This Season Is Low Among Fanbases Read More »
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