Programs & Events

Our Conference programming is available for IIFX subscribers

Innovative Pathway to the Future of Sports & Entertainment

International Virtual Conference & Expo
Special emphasis: COVID-19

Though recorded on November 17 and 18, 2020, IIFX subscribers can view our videos and sponsor and exhibiter content in the IIFX Video Library in February 2021.

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Thank You To Our Fantastic Sponsors

Diamond Sponsors

Platinum Sponsors

Gold Sponsors

Media Sponsor

Event Exhibitors

More coming soon!

About the event

IIFX is proud to host the Innovative Pathway to the Future of Sports & Entertainment International Virtual Conference and Expo (with special emphasis on best practices and solutions related to COVID-19. )

The agenda features an impressive array of diverse sports and entertainment industry professionals and organizations focusing on the common challenge of adapting and innovating health safety, security, operations, and management into a possible new fan experience and management paradigm. As we look forward to the future, the focus on the conference is to share best practices and lessons learned.

Re-imagining the new paradigm is extremely critical and timely than ever, which is why the Innovation Institute will present a lineup of thought leaders who are experiencing early stages of the anticipated “new normal” world. They are pioneering how sports and entertainment will function in the years to come. Our cadre of outstanding speakers will analyze the advancements of carrying out a future business model and how these operational methods will shape the sports and entertainment risk and future landscape.

We’ll examine the most pertinent ramifications, challenges, the most important trends and events that are shaping both industries. We will focus on innovative strategies that might become more significant in driving the return of fans as well as keeping them safe and engaged.

The virtual conference and expo environment will be innovative and engaging, delivering an elite lineup of speakers, interactive networking opportunities, an Expo with the latest technology solutions, and an exceptional educational experience for those looking to stay ahead of the innovation curve.

Schedule

NOTE: The agenda below highlights the topics explored, guest speakers, and sponsors of the iifx Conference.

Agenda

Tuesday, November 17th, 2020

9:00 am – 10:30 am

Opening Day Keynote Address

Welcome, Opening Remarks

Sponsored by

Managing Our Way Through the Disruption “Innovation and Reinvention”

Casey Lane

Chief Revenue Officer, Penske Entertainment

Vincent Pereira

Head of Digital at ASO Le Tour de France

10:40 am – 11:45 am

I’m Not Just a Number-I’m, a Fan!

Sponsored by

Michael O’Connell

Managing Director, Critical Insights Consultancy Ltd.

11:50 – 1:05 pm

Mid-Day Keynote Address

What Have Sport and Entertainment Organizations Learned from COVID-19 As We Go Forward

Sponsored by

Eloise Brasi

Police Captain Head Deputy of the Safety and Security Police 2024 Olympic and Paralympic Games

Paulo Valente Gomes

Senior Program Manager, Council of Europe

Matt Kastel

President, Stadium Managers Association, USA

1:10 pm – 2:20 pm

Concurrent Breakout Sessions Breakout Session One

What Changes Could Be in the Future for Collegiate Athletics Events?

Sponsored by

Jeff Steele

Associate Athletic Director, Auburn University

David Allison

Director Facilities and Event Operations Safety and Security for Athletics, University of Texas

Larry Naifeh

Executive Associate Athletic Director, University of Oklahoma

1:10 pm – 2:20 pm

Breakout Session Two

Future Proofing Events in a Post Covid-19 Landscape

Sponsored by

Peter Ashwin

Innovative Institute for Fan Experience Canada Office

Chris Kemp

Innovative Institute for Fan Experience UK Office

Pascal Viot

Head of Security, Safety, and Services, Paleo Festival

2:45 pm – 3:45 pm

Case Studies

Disruption is a Time for Innovation and Reinvention

Sponsored by

Joe Lewis

President, Joe Lewis Company

Jim Mercurio

Executive Vice President and General Manager, Levi Stadium

David Eads

Executive Director/CEO, Pasadena Tournament of Roses

3:50 pm – 4:55 pm

COVID-19 Business Implication: It’s Effects on Policy or Action on the Operations or Financial Well Being of Sport and Entertainment Organizations

Sponsored by

David Broughton

Research Director at Street & Smith’s Sports Business Journal Panelist

Mario Coutinho

V.P. Stadium Operations and Security at Toronto Blue Jays / Rogers Centre

Richard C Giller

Partner, Pillsbury Law

5:00 pm – 5:45 pm

Ending Day Keynote Address

Building Confidence: Meeting Fan Expectations as They Return to Live Events

Sponsored by

Russ Simons

Chief Listening Officer and Managing Partner, Venue solutions, LLC

Wednesday, November 18th, 2020

9:00 am – 10:30 am